Matt Homann’s Ten New Rules of Legal Marketing
At the [non]billable hour, Matt Homann offers Ten New Rules of Legal Marketing. It’s a great list and I am going to implement most, if not all, of these ideas for my own firm.
I particularly like his idea of sending greeting cards for Thanksgiving. That reminds me of when I have sent out “Happy New Year” cards to help myself stand out from the crowd and to greet people who didn’t celebrate a holiday in December.
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